Project Details
Since 2014, I have worked with Dr. Barber to develop an ongoing marketing plan for his "Dr. Joe Barber" brand. He is a pediatrician and child neurologist with the long term goal of becoming a pediatric version of Dr. Phil. His main focus is to provide valuable information to parents through blogs, social media, and email blasts. This is the 2nd website I've designed for Dr. Barber.
His latest website, which should debut in the next few months, is fully responsive and built using WordPress so that he can manage his blog more effectively. His current marketing goals are to gather email subscribers and promote his new eBook, which will be published in the coming months. All of his marketing materials are branded to coordinate and showcase Dr. Barber front and center. Since implementing a coordinated marketing effort, Dr. Barber has nearly doubled his number of Facebook followers and email subscribers.